Cara Delevigne Followed Me: Protecting Value in Celebrity Names

Cara Delevigne Followed Me: Protecting Value in Celebrity Names

Trademark Dilution, Trademark Infringement, Unfair Competition
Will the real Cara Delevingne please stand up? The other morning, I woke up to a notification that (British model, singer, and actress) Cara Delevingne had followed me on Instagram. After congratulating myself on how hip I was to recognize the name of a (currently) famous person, and contemplating Cara and I's eventual life together, I then realized from the actual Instagram handle that it was not THE Cara Delevingne now following my amazing Instagram life but someone (for whatever bizarre reason) merely posing as her. My disappointment got me thinking about the legal challenges faced by famous persons and celebrities in protecting their names from use by others in this social media age. If you are a celebrity (or quasi-celebrity) these days, what can you do to prevent others…
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The Handmaid’s Fail: Can Trademark Dilution Exist in Lingerie?

Trademark, Trademark Blurring, Trademark Dilution, Trademark Infringement, Uncategorized
One of my favorite things on premium television is streaming network Hulu's adaptation of Margaret Atwood's bestselling dystopian novel “The Handmaid’s Tale”. After a highly acclaimed (13 Emmy nominations, 8 wins) debut season, the online series had its much-anticipated Season 2 premier last week. For those who have not yet seen the show or read the novel, THT tells the story of Offred (played by the always fantastic Elizabeth Moss), a “handmaid” living in a future totalitarian, theocratic state that has replaced the good 'ol USA.  For reasons neither the show nor novel get into, the wives of Gilead’s ruling elite (all men, naturally) have been rendered barren and, as a result, fertile women like Offred (who is married with a young daughter of her own) are kidnapped and forced…
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